iON Camera Acquires Assets of CATCH Motion
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Number two player in POV cameras to forge new ground in the wearable, live-streaming camera space by acquiring CATCH Motion camera platform
MOORESTOWN, NJ, October 26, 2015—iON Camera today announced it will be acquiring the assets of CATCH Motion Inc. and bringing to market a wearable, live-streaming camera system
based on the CATCH platform. As part of the agreement, iON Camera—recognized by IDC Research as the second largest provider of point-of-view (POV) cameras—will acquire the CATCH Motion wearable camera technology.
“iON is a leader in the emerging wearable connected camera business. The acquisition of the CATCH technology—which includes the industry’s most advanced platform of its kind—is a critical step toward our goal of innovating in the wearable, live-streaming camera space with an amazing user experience that allows you to easily shoot and share your adventures, hands free,” said Giovanni Tomaselli, CEO, iON Camera.
iON Camera will be integrating the Lightbox camera technology and CATCH app into its own line of wearables, which currently includes the SnapCam and SnapCam Lite cameras. CATCH Motion CEO Rom Eizenberg will serve as VP, head of wearables, for iON Camera, overseeing the development of wearable cameras.
“The CATCH Motion team was founded with a vision to re-imagine how we ‘catch’ and share our daily experiences. We wanted to help people bridge distance with photos and videos, allowing them to capture, store and share their everyday experiences,” said Eizenberg. “Today,
I am thrilled to be working with Giovanni and the iON team, which shares our vision, and provides the expertise in engineering and manufacturing necessary to bring this vision to life.”
Earlier this year, iON Camera merged with Contour, to extend its offerings into the high-end of the action camera market.
About iON Camera:
iON Camera pioneered the concept of Shoot/ShareTM connectivity in point-of-view (POV) cameras with its aerodynamic and fully-waterproof Air Pro, Speed Pro, CamoCam and The Game lines, the iON the Home system, and iON SnapCam. iON cameras make it easy to capture and share high-definition video and still images, with Wi-Fi connectivity and free cloud storage.
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